Arrogant Frog labels get a makeover !

Discover Arrogant Frog wines new packaging design: a transformation
that continues to combine innovation with a fun, quirky style.

The new labels, developed in collaboration with Arrogant Frog’s historic illustrator under the artistic direction of Jean-Claude Mas, will be deployed on all the wines in the classic range.
This initiative reflects the brand’s ongoing commitment to quality and innovation. Launched in 2007, Arrogant Frog had a very successful export launch and continues to symbolise the fusion of tradition and modernity. Every detail of the new packaging bears witness to the importance Jean-Claude Mas places on marketing our wines. Even before tasting the wine, the bottle and its label tell a story. Each element has been carefully selected to create a complete experience when discovering Arrogant Frog wines.